That's really what we want to get to," Mr Banfield said. Osko will be available from 70 financial institutions from the day it goes live, including all of the major banks. BPay, which is owned by the big four banks, won the bidding process to deliver the first "overlay service" on the NPP infrastructure, and Mr Banfield said Osko is part of an important strategic move for BPay.
BPay's core product is a bill payment service, but that has been around for two decades. The group is competing against a wave of finance technologies that are eyeing the banks' dominant position in the payments industry. Mr Banfield did not say how much the banks had spent on Osko, but said they had "invested heavily" in recent years to develop the service.
While Osko is the first "overlay service" to be provided on the NPP, Mr Lovney said he was speaking to other businesses in finance and technology about other services that might be provided on the platform in the future. BPay Group unveils 'Osko' brand for real-time payments.
Please try again later. With Facebook relaunching as Meta in a bid to expand and win over a younger demographic, we investigate who is actually using Facebook and what finance brands need to know to master the platform. Finance brands transition to cloud computing. So, how can finance brands and capital markets respond to generate greater trust and build a strong brand image? Digital storytelling and finance brands. With finance products being emotional, stressful or even begrudged purchases, finance brands should look to digital storytelling to connect, educate and inspire customers.
To get noticed by investors there are three key areas asset managers can improve to strengthen their digital marketing strategy. Home loan content marketing trends. Choosing a home loan is an emotional experience for consumers, so how can finance brands capture highly coveted customer relationships through their home loan content marketing?
Nerve Neobank: Finance for Musicians. The recent launch of nerve neobank, a financial service dedicated to musicians, highlights an opportunity for finance brands to capitalise on micro-niche trends to reap big rewards. The conversations global asset managers need to start with investors.
The Financial Marketer and Dianomi delve into the research global asset managers need to read to ensure their content starts a conversation that leads to valuable, lifelong clients.
How finance brands can master omnichannel marketing. How to bridge the approachability gap. Open banking: changing the financial landscape. Open banking may alter the financial sector as we know it, removing data barriers and connecting financial institutions.
So, what do finance brands need to know? Next best action: give customers what they want. A next best action marketing strategy is data-driven and customer-centric, empowering finance brands to provide the solution customers want when they want it. Research released last week by the Commonwealth Bank and KPMG said that the NPP might reduce the time take to transfer funds between super funds or top them up from days to minutes.
Do you know more? Contact James Riley via Email. Save my name, email, and website in this browser for the next time I comment. Posted on 6 March Previous post Western Sydney seals city deal Next post Austrac seeks external code help.
Leave a Comment Cancel reply Your email address will not be published. Related stories.
0コメント